Page 9 - My FlipBook

A graphic designer switches between her tablet
and desktop computer as she fl eshes out an
idea for a client. Graphic designers create
eye-popping memes, infographics, banner ads,
pop-up ads, and logos for mobile devices.

On the Job

Employers
Graphic designers who specialize in social media marketing are
employed by advertising agencies, public relations fi rms, and
specialized design companies. About 20 percent of graphic de-
signers are freelancers, or artists who work for themselves or
contract themselves out. Successful freelance graphic designers
in this highly competitive fi eld are part designer and part salesper-
son. They need to keep their current clients satisfi ed while always
seeking out new connections.

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